Loonshots: How To Nurture The Crazy Ideas That Win Wars, Cure Diseases, And Transform Industries John Woodward Written in a friendly and

Written in a friendly and compassionate tone

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providing insight and information

Loonshots: How To Nurture The Crazy Ideas That Win Wars, Cure Diseases, And Transform Industries John Woodward Written in a friendly and* Instant WSJ bestseller * Translated into 18 languages * #1 Most Recommended Book of the year (Bloomberg annual survey of CEOs and entrepreneurs) * An Amazon, Bloomberg, Financial Times, Forbes, Inc., Newsweek, Strategy + Business, Tech Crunch, Washington Post Best Business Book of the year * Recommended by Bill Gates, Daniel Kahneman, Malcolm Gladwell, Dan Pink, Adam Grant, Susan Cain, Sid Mukherjee, Tim Ferriss Why do good teams kill great ideas?